Building on its European and global expansion strategies, the UK Gambling Commission has given STS the green light to provide services throughout the UK based on an’ independent licence.’
The expansion into the UK will make STS the first Polish bookmaking company to obtain a licence in the regulated UK gambling industry, having already obtained licences in Germany, Iceland, Luxembourg, Slovenia, Andorra, San Marino, Gibraltar, Slovakia, Malta and Latvia, as well as Poland.
Mateusz Juroszek, Chief Executive Officer of STS, commented: “We are not only the largest Polish bookmaking company but the first domestic company in this industry that operates outside the domestic market.
“Obtaining a licence in the United Kingdom is the result of a consistently implemented international expansion strategy. We are always looking at other prospective foreign markets.”
STS signed an agreement earlier this year with BetConstruct software developer, who agreed to provide both sports betting and gaming content.
BetConstruct will help STS’ expansion into the UK Germany, Norway, Iceland, Luxembourg, Slovenia, Andorra, San Marino, Gibraltar, Malta and Latvia with its sportsbook brand–as well as those for sports, live and RNG casino, digital sports and statistics.
STS accounts for over 47 percent of the Polish bookmaking market, with 80 percent of online turnover created by Android and iOS applications, a website and a mobile version.