After an announcement from the group, Luis Vicente was appointed as the new Chief Executive Officer of the global sports provider Eleven Sports (ES).
Joining the FIFA organisation where he served as Chief Digital Development & Innovation Officer of the governing body to promote new technologies, sports, information and content initiatives, Vicente will assume his new role as of January 15, 2020.
The naming of the new CEO was addressed by Marc Watson, Executive Chairman of the ES Group, adding: “Luis has a passion for innovation and new technologies and a history of helping to grow some of the biggest brands in sport. He is the perfect person to take ES to the next level. We’re delighted to welcome him to the group.”
Vicente has provided tactical advice to Real Madrid, AC Milan, the Premier League, La Liga, Red Bull, Ferrari, Lotus and the A1GP Auto-Racing series before joining ES.
The new CEO spoke about his excitement about joining the media group, saying: “ES has been disrupting the world of sports media since 2015 and has already developed a fantastic offering for millions of fans globally.
“My mission will be to help ES continue to grow, to further democratise our offering and give fans everywhere the opportunity to enjoy the best sporting moments with ES. I am very excited to get Started.”
Vicente will join the parent company Aser Ventures (AV) in the position of Board Member and Chief Digital Officer as well as his current role within ES.
He takes over the position of CEO from Marc Watson, who remains with the sports company after having himself been granted a new role as executive chairman and board member inside AV.