As it strives to increase its influence in international association football, Genius Sports has bolstered its executive team by adding Ian Wray to supervise this expansion strategy.
Wray’s new role will see him overseeing the sports data and technology company’s collaborations with major football leagues like the English Premier League, the Argentine Football Association (AFA), and Liga MX in Mexico.
By combining his “deep expertise in official sports statistics” to Genius technology, video, and fan engagement solutions, the new employee will improve Genius’ football portfolio and market position.
Taking global soccer to next level
Genius Sports’ Chief Commercial Officer, Jack Davison, said: “Ian is a real expert in how official data can be monetised to power the most contextual and engaging products for fans, coaches, broadcasters and other key stakeholders.
“Our global soccer business has grown significantly in recent years and Ian is the perfect person to take that to the next level.”
Prior to joining Genius, Wray spent nine years at ChyronHego, where he was in charge of global sales at the company’s Tracab subsidiary, which focuses on sports data.
Wray was able to work closely with a number of major football leagues and federations in this role, with an emphasis on data monitoring, coaching, and fan engagement solutions.
Key moment in development
Wray said of his new employment: “I’m tremendously excited to be joining Genius Sports at this key moment in the company’s development. The market for official sports data and video content is continuing to expand at pace.
“I’m, therefore, very much looking forward to helping Genius Sports leverage its existing technology portfolio, as well as its impressive recent acquisitions, to deliver even greater value across the whole spectrum of stakeholders within the world of soccer.”
Wray joins Genius at a time when the firm is pursuing a worldwide expansion plan across several sports and markets, having just published its first H1 report as a NYSE-registered company following its public listing earlier this year.
Genius Sports upgraded its full-year 2021 financial forecasts recently as during Q2 2021, the firm more than doubled its sales to $59 million, while also extending its technological services through the acquisitions of Sportzcast and Second Spectrum, and seeing success in its Betting Technology unit, which saw a 144 percent increase in income to $41 million.