William Hill Voice Disappointment On Mr Green’s Fine

Following a punishment of SEK 30 million (€3.1 million) by Spelinspektionen, William Hill voiced its unhappiness with its flagship European online gaming business, Mr Green.

Mr Green was the subject of a casework revealed by the Swedish gambling authority yesterday, documenting various AML compliance and duty of customer care violations discovered between January 2019 and June 2020.

Mr Green had failed to meet its AML obligations in terms of validating IDs, recording source-of-fund checks on significant deposits, and making minimum interventions on players who were behaving badly, according to the investigation.

Full compliance with regulations

Patrick Jonker, MD William Hill International and Mr Green, responded to the findings: “Player protection has always been a priority for Mr Green. We are disappointed by the findings as we always seek to operate in full compliance with regulations.

“The gaps noted by the Swedish authority were in relation to Mr Green’s procedures required under the duty of care, and the handling times relating to AML.

“Since this was identified, Mr Green has invested significant time and resources addressing the issues raised in the investigation, which Spelinspektionen has acknowledged in their findings.”

Spelinspektionen penalised Mr Green SEK 30 million (€2.9 million) for customer service failings, claiming that its team had not taken “sufficient measures to help customers reduce their gambling spend.”

In addition to the initial fine, the corporation was fined SEK 1.5 (€140,000) for failing to meet the Money Laundering Act’s customer reporting obligations, which are enforced under Sweden’s amended Gambling Act 2018.

Mr Green acknowledged the company’s AML deficiencies, noting that the company was migrating to a new compliance system matched with Spelinspektionen regulations in 2019, as a result of revisions to Sweden’s online gambling laws.

The investigation focused on 15 customers who were said to have utilised Mr Green to launder money or engage in illegal activities.

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.