For the next three seasons, BetConstruct’s B2C online sportsbook brand VBET has been appointed the main sponsor of the Armenian Premier League and Armenian Cup.
The competitions will be rebranded as the VBET Armenia Premier League and VBET Armenian Cup respectively, after reaching an agreement with the Armenian Football Federation.
Vigen Badalyan, founder of VBET, commented on the news: “We all want to see the rise of Armenian football. The development of the Armenian top division is visible, and we wanted to have an impact on it.
“We are sure that our collaboration with FFA will help VBET Armenian Premier League to grow even more and will open new opportunities to our teams.”
The three-year partnership marks Armenia ‘s biggest sponsorship deal in football history, and is intended to help local football developments.
Armen Melikbekyan, president of Armenia Football Federation, added: “We are thrilled to continue our collaboration with VBET. The positive experience we had last season convinced us to sign a new, revised contract. We are sure that cooperation will have a big contribution to the development of Armenian club football.”
Back in 2019, after becoming Arsenal FC ‘s official betting partner VBET made a significant contribution to UK football.
The online sportsbook will serve as the North London Premier League club’s ‘official betting & gaming partner’ until 2022.