Playson Continues LatAm Expansion With Virtualsoft Deal

With a new partnership announced this week with platform provider Virtualsoft, casino games and app developer Playson continues its expansion into the Latin American gaming industry.

Playson’s portfolio of game titles will be combined with Virtualsoft’s continental operator partners, such as Doradobet, under the terms of the deal, which will include titles like Hand of Gold, Solar Temple, and Wolf Power: Hold and Win.

Following the developer’s recent launch of a new UI optimised for mobile gaming in portrait mode, ideally suited to regions such as Latin America where demand for mobile content is strong, the platform provider would benefit from Playson’s newly-enhanced offering.

In 2021, the supplier bolstered its ever-expanding continental collaboration network by signing a series of extensive content agreements with well-known operators and platform providers, extending its geographic presence in a number of key markets.

Impressive LatAm growth

Blanka Homor, Playson’s Sales Director, said: “We are delighted to maintain our impressive LatAm growth by completing this agreement with Virtualsoft, a key player within one of the industry’s most exciting regions.

 “We look forward to working alongside our new partner and have no doubt that this deal will help it to continue the success it has enjoyed to date.”

Fruitful relationship

Virtualsoft’s Head of New Business, Jose Luis Osorio, said: “Playson’s product suite has reached a consistently high standard over the years, and recent enhancements make its offering even more exciting.

 “For that reason, we are thrilled to be teaming up with the supplier and feel confident that our relationship will be extremely fruitful for both parties.”