Former Chicago Bears quarterback Mike Ditka has agreed to serve as a brand ambassador for Rush Street Interactive, the operator of the BetRivers brand.
Ditka, a three-time Super Bowl champion as a player, assistant coach, and head coach, will serve as an exclusive brand ambassador for BetRivers, the Chicago Bears’ official and exclusive betting partner.
As part of the agreement, Ditka will serve as a spokesperson for BetRivers.com and will participate in upcoming promotions and events on the company’s platforms. He’ll also host an NFL show called “Da Coach’s Picks of the Week” and “Beat Da Coach,” a weekly web video that will focus on future Chicago Bears games during the regular and postseason, as well as stream to bettors on the BetRivers app.
One of the greatest coaches in NFL history
RSI’s President, Richard Schwartz, said: “We are honoured to partner with one of the greatest coaches in NFL history; someone who has deep roots in Chicago and is one of the most important figures in modern sports and culture.
“Mike Ditka was successful at every level of the game, from player to coach to analyst, and we’re thrilled for him to bring his knowledge and passion to our sports betting arena at BetRivers.com.”
Ditka was the first tight end ever inducted to the NFL Hall of Fame and now works as an NFL analyst for ESPN and a commentator for NBC. He played 12 seasons with the Chicago Bears.
He added: “As a coach my philosophy has always been one thing—to win. BetRivers strives to develop trusting relationships with its players. I’m really looking forward to helping strengthen those bonds even further by offering advice to its players on how to win.”