UKGC Outlines Three-year Corporate Strategy

The UK Gambling Commission has identified five key strategic priorities that will guide ongoing work in the coming years to “make gambling fairer and safer,” according to the commission.

The regulator’s outlook for the next three years is outlined in its Corporate Strategy, which was released alongside its 2021/22 Business Plan, which emphasises the importance of continuing to protect the public and players from damage.

Five focus zones

The latest plan will be implemented across five focus zones, according to Tim Miller, executive director of the UKGC, who spoke at the CMS Virtual Gambling Conference last week.

  • Protecting children and disabled people from gambling harm
  • A fairer economy and better-informed consumers
  • Preventing crime out of gambling
  • Maximising National Lottery returns to good causes
  • Strengthening gambling control are among them

The chair of the Gambling Commission, Bill Moyes, explained: “Our new three-year strategy maintains the ambition of our previous strategy and goes further in considering how best we can use our current resources.

“We launch the new Strategy and our Business Plan, which details our milestones during what is going to be a hugely important year for compliance and consumer protection as the country starts to move out of lockdown after a challenging 12 months.”

Draw on “positive signs in the data”

The regulator reaffirms the need for both itself and the broader industry to use the coming year to draw on “positive signs in the data” to create more traction in making gambling safer in its policy.

This comes as recent participation and prevalence reports indicated a downward trend in the headline rate of problem gambling. However, “this cannot be used as an excuse to lose focus on consumer protection,” according to the statement.

“COVID-19 has meant a shift in gambling habits and is exactly why the new strategy focuses on protecting consumers from harm, holding operators to account, creating a fairer market for all, and protecting the National Lottery,” Moyes added.

“Additionally, the launch of the Gambling Act review was a pivotal moment earlier this year and whilst our work continues, we are aware that we must continue to adjust and challenge ourselves depending on the outcomes of the review.

“Over the next three years we will see the gambling industry change further, especially as the pace of innovation accelerates. As the regulator we must keep pace with that change, be ready to adapt, and ensure that the millions of people who gamble in Great Britain can do so safely.”

Betting comes out on top with 34 percent of the UKGC’s revenue projection for 2021 to 2022, followed by casino (26 percent), software (12 percent), arcades, lotteries, and computers (8 percent each), and bingo (4 per cent).