TVBET Broadens African Presence With LionsBet Deal

By signing agreements with top-tier operators, TVBET is making additional progress in the industry. To broaden its presence on the African continent, the provider of live dealer solutions has secured its new deal with LionsBet. For both firms, the agreement would be positive, helping brands to become more known in the market.

TVBET is one of the leading casino suppliers specialising in supplying live streaming titles. The firm is focused on delivering the latest solutions along with cutting-edge technology to casino and betting brands. TVBET currently provides 170+ partners around the world with live streaming services, and LionsBet will be one of its potential partners.

On the other hand, LionsBet is a stellar provider of material for online casinos and betting. Though holding licences from the Lagos State Lotteries Board in Nigeria and certification from the Betting Control and Licensing Board in Zambia, it provides a range of sports betting and virtual games. Its vertical sportsbook provides players with numerous releases, including soccer, basketball, tennis, volleyball, and hockey. Digital gaming options from leading operators in the industry are also 50+.

Customers in both firms will benefit from daily incentives and jackpot opportunities as part of the partnership.

Commenting on the recent contract, Akram Bacha, Director of LionsBet, noted: “We wanted something unique and powerful. We did plenty of detailed research in the market, competition looked almost the same in Nigeria and Zambia. This is where we felt very sure that TVBET live games will do the job for us.”

He also added: “2020, taught us a lot of things in this industry, especially in African markets. Punters made a big shift towards online betting. Live sessions and duration increased a lot, TVBET Live Games came to fulfil our product and satisfy our customer base. It was a very easy integration as our CTO informed me and the team was very helpful and friendly. We are keen that TVBET will maintain its professionalism towards the business, and together we can achieve several peaks.”

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.