With the addition of American football to the LeoAlerts Live Score app from LeoVegas, Triggy has improved its US business offering.
Lauded by Triggy as a ‘milestone’ for the company, it will enable users of LeoAlerts to receive customised push notifications for their favourite games and teams and ‘NextBets.’
NextBets comes with a ‘Trigger’ feature where you can set reminders for updates of odds, time, and score, which greatly improves the experience of in-play betting.
CEO Martina Åkerlund of Triggy AB said: “The release of American football in our standalone live score apps is a major achievement for Triggy and part of the strategy to provide multi-sport coverage.
“More sports, such as basketball and baseball, will be added in H1 2021 to strengthen our offer especially in the US market. We have seen great interest from forward thinking sports betting operators that want to own the full in-play betting experience.”
Last summer, Triggy co-founder Björn Nilsson told SBC that the US has become a key priority for the company, with plans to boost operators’ product engagement.
He said at the time that, before “adding basketball, baseball and hockey to the mix as we go,” his US product offering will feature American football first.