Superbet Ups Sports Betting Integrity Pledge Joining IBIA

After becoming a member of the International Betting Integrity Association (IBIA), Romanian gambling operator Superbet has upped its commitment to sports betting integrity.

Under the partnership, Superbet will feed into the unique global monitoring and alert system of IBIA, and benefit from the security and protection measures of the platform for business.

Head of In-Play Trading at Superbet, Ivan Gojic, commented: “Superbet’s membership of IBIA is an important part of our international expansion and continued investment in technology and partnerships that best benefit our commercial ambitions and responsible gambling goals.

“IBIA is committed to protecting sporting and betting products, as well as the consumers that enjoy those activities. Those qualities correspond seamlessly with Superbet’s own corporate aims and also those of licensing authorities which are placing increasing focus on the kind of market protections IBIA provides.”

This year Superbet became the third betting company to join the IBIA with five firms joining the group in 2019.

Khalid Ali, CEO of the International Betting Integrity Association, added: “I am pleased to welcome another company into the growing list of operators in IBIA. Superbet has a particularly strong Central Eastern Europe footprint which will significantly strengthen our coverage in that region.”