Stats Perform Appointed Official Data Partner Of CSA

Stats Perform has been appointed as the official Official Data Partner for domestic and international competitions conducted by Cricket South Africa (CSA).

As part of the deal, the Opta and RunningBall data brands from Stats Perform will collect, evaluate and distribute official data to both broadcasters and betting operators, as well as ball-by-ball in-play data.

Other terms, see Stats Perform further distribute exclusive live match video streams through its Watch&Bet betting service to approved global sportsbook operators. CSA news clips will support this, and will be distributed to the media through their editorial content service.

Stats Perform’s Chief Rights Officer Alex Rice said:“We are thrilled to provide extensive media, betting and team performance coverage for all of the premier Cricket South Africa matches.

“We look forward to ensuring that the CSA coaching team gets invaluable data and video insights, and maximising significant opportunities for global engagement. Through our new agreement, Stats Perform data and video will be used to analyse performance on the pitch and improve the way it is experienced and understood by fans; we look forward to providing a premium in-play gaming experience, improved data insights and providing more content for sponsors.”

Coaches, analysts and performance staff working with each Mzansi Super League franchise will also benefit from the ProVision recruitment tool from Stats Perform to inform player selection and opposition analysis.

CSA Chief Commercial Executive Kugandrie Govender added: “CSA has a vision to make cricket a truly national sport of winners, supported by a majority of South Africans and to pursue excellence on the field. To achieve our goal, we need a comprehensive and premier data provider with a proven track record with global cricket competitions.

“With an unrivalled breadth of distribution into sportsbooks, global media and broadcast, as well as an unrivalled pedigree for collecting deep, accurate and fast data, Stats Perform was the perfect partner for us.

“They will help us improve on-field performances through deep and accurate data and analysis software, commercialise our properties and engage with fans at home and overseas. We are excited to work with them to grow the sport we love.”