Sportradar, a distributor of sports betting and gaming products and services, has agreed to a multi-year sports betting agreement in the US market with TwinSpires, Churchill Downs Incorporated’s online sports betting arm, which opened in Michigan in January 2021.
Sportradar will provide TwinSpires with access to its pre-match betting platforms, live betting services, and content options through a variety of US sports as part of the agreement.
Reliable high-quality betting experience
Sportradar’s Managing Director, US Betting, Neale Deeley, stated: “Sportradar is excited to be working with TwinSpires as it continues to expand within the US sports betting market. TwinSpires has a great opportunity ahead of itself, so we look forward to joining them on this journey and helping them deliver a high-quality betting experience that customers can rely on.”
TwinSpires is able to extend its content portfolio by using Sportradar’s goods and services, as well as provide its subscribers with a variety of in-play betting options and other exclusive sports betting markets.
Engaging sports betting products
Ian Williams, the President of Churchill Downs Online, added: “We are delighted to be partnering with Sportradar to bring our players the most engaging sports betting products to wager on. As our business continues to grow, we are making significant steps in the number of sports, leagues and live events our players are able to access, view lines and place wagers on.”