SportCaller, the sports game provider for free-to-play (FTP), and DFS operator FanDuel have joined efforts to create a series of props simulation games for Win From Home (WFH).
The move is part of the offer by SportCaller to engage and attract players for its operator customers during the live sports shutdown – a subject discussed by the firm’s MD Cillian Barry during a presentation at the SBC Digital Summit this week.
Win From Home checks consumer awareness of subjects ranging from the NFL Draft last week to reality Television, current affairs, politics and even the weather. Customers of FanDuel – who can play the game from both Sportsbook and Fantasy logins – are currently vying on a regular basis for bragging rights and an attainable bonus pot, which is resolved at weekend.
The questions use a common structure of props-performance, asking players to make five predictions every day. Any player with a pass-mark of 70% or better will then have the chance to win a share of $2,500 every week.
The question-alternating functionality of the organisation and a deep data set remove the risk of repeated questions or system abuse, improving customer service along the way with a varied, topical problem.
The new alliance expands its increasing global impact on the US market where it already enjoys a strong foothold, courtesy of its proven suite of ongoing games with TVG horse racing network, according to SportCaller. This famous props series will also help FanDuel engage fans in new and unique ways, it added.
Barry said: “As working from home is the new normal, it’s great to team up with FanDuel to engage their customers with our Win From Home free-to-play. We’re delighted to be extending our ongoing partnership, showcasing creative flexibility in a period that demands adaptive, responsible innovation. Accumulated daily returning players have averaged over 60% for this exciting new game.”