Spelinspektionen Reveals Sweden’s Q1 Turnover At SEK6bn

According to preliminary figures published by Spelinspektionen, licenced gaming firms in Sweden had revenues of just under SEK 6bn during the first trimester.

In the first quarter of this year, legal gaming firms in the world had a turnover of SEK 5.9bn, players’ bets minus income charged, based on statistics from the Swedish tax office.

There are no official statistics published on firms lacking a Swedish licence but British consulting firm H2 Gambling Capital predicts that a potential amount could grow to SEK 750 m after paying money being earned by businesses outside the Swedish licencing system during the first quarter of 2020.

The Spelinspektionen statistics concluded by reporting that at the end of Q1, just over 50,500 payers accounts were suspended via Spelpaus.se for games entry. It is a five percent rise relative to the previous quarter with the amount increasing from 51,700 at the beginning of May 2020.

In May 2020 90 of the firms had operating licences on the Swedish market, of which 71 were approved for online gaming and/or commercial games.

This leads to further progress in Sweden that last month saw Svenska Spel calling on licensees to step up after a series of immediate improvements in gaming regulations introduced by the country’s Social Security Minister Ardalan Shekarabi due to the coronavirus pandemic.

The law, scheduled to be in motion next month until the end of the year, will impose immediate weekly loss and deposit caps of SEK 5,000 ($458) a week for consumers as well as make it mandatory for players to scheduled playing time limits.

Patrik Hofbauer, president and CEO of Svenska Spel, spoke last month explaining: “The government’s measures are tough. It is difficult to interpret the proposals as anything other than a substantial underestimation of the gaming industry’s ability to present powerful measures themselves. At the same time, we are surprised at what we think is missing about consumer protection.

“It is easy to understand the Minister’s concern. Although we at Svenska Spel have not been able to see any effect in the form of increased risk play, layoffs, home sitting and a near total lack of sports objects can lead to more people searching for more risky forms of play.”

This month Svenska Spel went on to provide more advice with Kindred Group on the changing situation in Sweden, raising fears about a drastically diminished gaming industry and tighter consumer security as a result of policy reforms. 

In addition, BonusFinder recently conducted research using Google Trends to highlight that in the last 12 months, the number of searches for unlicensed casino brands targeting Sweden has increased by 305 percent.

Analysis has also shown that searches for ‘casino utan licens’ have risen by 710 percent over the last 12 months compared to 173 percent over ‘online casino.’ 


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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.