SOFTSWISS has signed its first Sportsbook partnership with a company that isn’t already using its Online Casino Platform, enabling the PowerCasino brand to launch a new sports betting experience.
As part of the agreement, SOFTSWISS Sportsbook will offer a variety of sports betting products to PowerSport users, including the ability to gamble on 10,000 live events across 70 sports and over 1,200 betting markets.
SOFTSWISS has hailed the third-party platform integration as a “significant milestone” in the evolution of its Sportsbook products, stating that its goal is to keep “breaking new ground and establishing itself in the global arena.”
The contract was finalised in less than one month via API and will see PowerCasino adopt the regular SOFTSWISS Sportsbook package, as well as some of its more recent extra features such as Free Bets and Comboboost, ahead of the 2021 Wimbledon Championship.
Aleksander Kamenetskyi, Sportsbook Product Owner said: “We are euphoric to introduce Sportsbook’s very first client outside of the SOFTSWISS Online Casino Platform – PowerSport – who will help us to further expand our business partner network.
“The integration with a third-party platform client is a gigantic step forward, which will help us strengthen Sportsbook’s global positioning on the market. In the coming months of 2021, we expect Sportsbook to generate massive brand growth as well as expand into new exciting territories. Stay tuned!”
The SOFTSWISS Sportsbook platform, which was launched in December 2020, has shown “astonishing results” in its short period of operation, having been used by a number of betting and igaming businesses running on the firm’s Online Casino Platform, most notably by N1Bet.
Furthermore, the new arrangement is announced at the same time as SOFTSWISS’ rebranding from its original ‘SoftSwiss’ commercial identity, which was done to reflect the firm’s “current position on the market” as it continues to grow its client base and global footprint.