SoftSwiss has made its first foray into the Indian market by partnering with Betjungle to provide its sportsbook solution.
SoftSwiss has also added a specialised Sportsbook Premium Cricket bundle as part of the collaboration, which it claims will fulfil the needs of Indian cricket fans.
New Indian market
SoftSwiss Sportsbook’s Product Owner, Alexander Kamenetskyi, stated: “We’re thrilled to be launching our services for the new Indian market and doing it together with such an innovative casino brand like Betjungle!
“By broadening our geographical presence we’re also extending our offering – enabling a Premium Cricket option for one of the most engaged cricket fans in the world. The Indian market has proven itself to be highly committed to sports as a whole and sports betting is an integral part of the overall experience.
“We’re excited to be opening this new chapter for Sportsbook with our partners Betjungle and are hoping for a very fruitful collaboration!”
10,000 live events
Bettors will now have access to “more than 10,000 live events” since implementing the SoftSwiss sportsbook solution.
Furthermore, the all-in-one solution would provide the operator with a high-converting user interface that will, according to the platform provider, “create an incredibly interactive betting experience.”
Betjungle Casino will use the SoftSwiss online casino solution to provide its users with a ‘seamless and non-disruptive experience with both casino and sports betting.’
Betjungle’s spokesperson added: “Our team would like to thank the SoftSwiss Sportsbook for allowing us to be the first sports betting website providing its service to the Indian region. We are full of joy to be working with a team that is so innovative, attentive to detail, and caring about its clients.
“We are 100% sure that SoftSwiss Sportsbook will be able to provide even more opportunities for growth for current and future SoftSwiss clients and will drive the company forward.”