Soft2Bet has bolstered its position in the European gambling industry by obtaining Malta Gaming Authority (MGA) licences for two of its brands, Campobet and YoyoCasino.
CampoBet is one of Soft2Bet’s best-performing brands in Europe, offering a variety of sports betting options and casino games as part of a “all-in-one entertainment experience,” while YoYo casino was built to specific operator specifications and includes popular games like Divine Fortune Megaways, Bonanza Megaways, and Starburst.
One of Europe’s most significant gambling hubs
Malta is home to over 250 betting firms, including Betsson, Tipico, and William Hill, and online gaming generates €700 million in revenue and employs 9,000 people, making it one of Europe’s most significant gambling hubs.
Soft2Bet’s new status in the territory is likely to expand the company’s worldwide reach and client base dramatically.
Boris Chaikin, CEO of Soft2Bet said: “We are delighted that YoyoCasino and Campobet have been launched under the MGA licence.
“This allows us to operate in a number of new markets, which is a huge milestone for us as a company and will take us to the next level as we rapidly grow our regulated footprint.
“Our portfolio of cutting-edge casino and sportsbook brands appeals to an impressive range of audiences, and this will help us to further extend its reach across the globe.”
Prior to its introduction in Malta, Soft2Bet announced Peter Noer as regional manager for nordic markets, bolstering its international presence in Scandinavia. Noer had previously served as Country Manager for Sweden.
In January, the company also announced an arrangement with Latrobet, a technology and software provider, to expand its greyhound and horse racing product offerings.