Smarkets, an online betting exchange, and Mansion Group, a Gibraltar bookmaker, have announced that they would join a global sports boycott of social media sites to condemn online abuse and racism.
The betting incumbents will join forces with global sports governing bodies, clubs, players, sponsors, and broadcasters to put pressure on social media sites to eradicate online hate and ensure that sports fans can discuss, debate, and consume sports without fear of discrimination or abuse.
Global sports social media boycotts will begin at 3 p.m. today, Friday, April 30 and end at 12:00 p.m. on Monday, May 3rd, with stakeholders posting no material or updates on Facebook, Twitter, Instagram, Linkedin, YouTube, Snapchat, and Tik Tok.
Participating governing bodies
UEFA, The FA, Premier League, LTA, England Rugby, Scottish Football, UK Athletics, and the Gallagher Premiership are among the participating governing bodies.
Mansion Group issued a statement announcing that it will participate in the #NoRoomForRacism blackout alongside its English football partners Bristol City, Newcastle United, and Millwall FC.
MansionBet’s Head of Integrated Marketing, Dana Bocker, said: “We stand with our partners and all football leagues in their continued fight against racism. As a mark of respect for the clubs we sponsor and their players, we are proud to join in this movement.”
Barclays, Budweiser, Adidas, and Cazoo are among the notable sponsors that have joined the boycott.
‘Eradicate online hate’
Smarkets released a statement supporting the boycott n Thursday, emphasising the importance of all sports stakeholders working together to “eradicate online hate.”
The Smarkets statement read: “This is a crucial issue that requires real engagement from social media companies, who must do more to tackle the unacceptable abuse on their platforms.
“We applaud the footballing organisations that launched this initiative, which has grown to include a broader collection of sporting bodies and brands that stand against racism and discrimination of any kind.”