Slotbox will now receive Gaming Innovation Group’s igaming network, marking the “first step” in the latter’s digital transformation.
Through the alliance, Slotbox will be able to provide a “seamless registration process for its players across all channels” with a dual registration process using GiG’s igaming platform.
The Irish casino brand will also have a shared reward scheme, allowing players to collect online loyalty points and coins when playing offline and vice versa.
GiG’s CEO, Richard Brown, stated: “I am excited that we have gone live in Ireland with Slotbox. It’s always a proud moment for GiG to power the launch of a new brand, but even more so when that launch is part of a partner’s digital transformation.
“With the experience and expertise of the industry veterans of Slotbox combined with the innovation of GiG’s igaming platform and omnichannel solution Slotbox delivers a top-class online casino, which is set to provide a market-leading seamless experience to its players.
“In the coming months, Slotbox revealed that it will add a range of new features to its platform which will “allow for an uninterrupted player journey between the retail and online sites.”
Conor O’Donnell, Slotbox’s Director, added: “We are really pleased to see stage 1 of this project come to fruition. Everyone involved has worked hard to create an offering that will deliver a first-class gaming experience for our customers.
“We are particularly excited about the roll out of the omnichannel features which will provide a seamless experience for our players.”