Sports Information Services (SIS) has agreed to provide Armenian-based operator Betcart with its 24/7 Live Betting Networks.
Betcart will gain access to a combination of horse and greyhound racing in a watch and bet format under the terms of the agreement, thus supplying Betca with lucrative short-form content during the day.
SIS Digital Sales Manager, Anze Gantar, stated: “We’re delighted to be partnering with Betcart for the first time, to deliver an engaging betting experience to their customers via our 24/7 Live Betting Channels.
“This deal is further proof of the growing appeal of our 24/7 Live Betting Channels offer amongst operators around the world. We look forward to working with Betcart whose customers will be able to enjoy top quality racing, with frequent betting opportunities.”
Live UK and Irish horse racing as well as international horse racing from Australia, Dubai, Latin America, Mauritius and Korea will be included in the content. Furthermore, SIS will supply material from a range of UK and Irish tracks for greyhound racing.
SIS ’24/7 live betting service will provide streaming photos, content, comments, on-screen graphics and betting prompts for the selection of races on offer to the operator.
Hector Cortes, Betcart CEO, added: “We’re thrilled to have reached this agreement with SIS and to be introducing their 24/7 Live Betting Channels and Competitive Gaming product to our customers for the first time.
“This partnership will not only enable us to enhance our offering to our customers, but it will help us to increase engagement and provide incremental revenues through the regular, engaging betting opportunities that are available throughout the day.”