SIS To Expand In LatAm With Following Latest Digital Appointment

With the appointment of Angel Calderon as Digital Sales Manager, Racing content and data services provider Sports Information Services (SIS) has made a move to increase its Latin American and Spanish business development.

Calderon joins SIS’ sales team after a prosperous 11-year tenure at Bolsa Madrid’s gaming company Grupo Codere, where he was a key figure in the company’s B2B business development through Marketing, Commercial Sales and New Markets In his new role as Digital Sales Manager based in Madrid, Calderon will be responsible for driving the growth of SIS ‘ interest in Spanish-speaking devices.

Angel Calderon, Digital Sales Manager at SIS, said: “I am thrilled to have joined such a professional and passionate team at SIS and I am thoroughly looking forward to helping to drive our 24/7 betting channels offer to operators in both mature and emerging markets, increasing their betting revenues.”

Sandra McWilliams, Sales Director at SIS, said: “Angel is a welcome addition to our growing sales team. His experience in both American and European horse racing, coupled with significant omnichannel knowledge of the betting and gaming sector within Spanish speaking markets, will be invaluable in helping SIS to further broaden its international footprint.”