SGC Brings Sports Betting To Yellow Brick Road Casino NY

Scientific Games Corporation has joined forces with the Oneida Indian Nation to provide sports betting facilities at Yellow Brick Road Casino in Chittenango, New York.

The new agreement is set to become the third Oneida location to offer retail sports betting, expanding the places where Scientific Games is driving the state’s sports betting.

Jordan Levin, Group Chief Executive of SG Digital, commented: “Our partnership with Oneida continues to highlight our strong early presence in New York State. Launching our third casino with Oneida brings a polished and player-centric sportsbook to even more players, and we’re excited to see the continued growth that results from this and further launches.”

Under the terms of the new contract, Yellow Brick Road Casino will benefit from OpenSports’ complete functionality, the modular sports betting technology suite for Scientific Games, including a custom-built 32-foot LED screen and more than 35 extra large-screen TVs for the ultimate viewing experience from any place in the lounge.

Ray Halbritter Oneida Indian Nation Representative and Nation Enterprises CEO added: “OpenSports is empowering us to give our customers a top-notch betting experience, and we’re thrilled to bring a quality sportsbook technology to our Yellow Brick Road property, New York’s largest sports book.”

With 35 U.S. and international sports betting clients, Scientific Games is a U.S .- based gaming entertainment supplier and introduced the first full-scale sports betting offer for the Delaware Lottery in the U.S. following the fresh PASPA decision in 2018.