At the Asian online casino and sports betting operator CMD368, French football legend Robert Pires has been named Brand Ambassador.
Pires will work closely with CMD368 in his capacity as Brand Ambassador to promote the company’s brand in Asia and carry out digital marketing ahead of next year’s highly awaited UEFA European Championship.
As part of the firm’s marketing strategies, he will also engage in a promotional trip to Asia to connect with fans.
Pires said: “I am proud to represent CMD368 as the brand ambassador and I look forward to working with the brand closely to produce entertaining content and rewarding experience for the users.”
During the 2003-2004 Premier League season, the former midfielder was part of Arsenal’s legendary undefeated “Invincibles” side, and also has one FA Cup and an additional title in the English league.
He has had a prominent international career, representing France for eight years and winning the FIFA World Cup in 1998 and the UEFA European Championship in 2000.
A spokesperson from CMD368 commented: “The CMD368 brand represents innovation, integrity and excellence.
“These very same qualities are epitomized by Robert Pires, whose qualities, depth of skills as well as versatility as a professional footballer have made him a much loved and respected figure today.
“We are indeed very proud and privileged to have him as our Brand Ambassador.”
CMD368 is a multinational bookmaker and online casino, specialising mainly in live sports betting, but also offering, among others, casino, poker, eSports and slots products.
We're proud to announce that @piresrobert7 will be our new Brand Ambassador! ??⚽️We are indeed very proud and privileged to have @piresrobert7 as our Brand Ambassador. ???#CMD368 #CMD368official pic.twitter.com/f6IPZKNaML— CMD368_OFFICIAL (@OfficialCmd368) December 24, 2020