Mindway AI, a software company based in Denmark that specialises in solutions to identify problem gambling activity among online bettors, has appointed Rasmus Kjærgaard as their new CEO.
He took his seat at Mindway AI as of 1 December–a university spin-off by scientists from Aarhus University’s Institute of Clinical Medicine. Better Collective, who bought 19.99 percent of the company this year for a total price of DKK 4 million, is part-owned.
Joining investors Svend Aage Kirk and Professor Kim Mouridsen, both of whom will continue to play a key role, he has been charged with extending the company’s software services and fostering international partnerships with operators.
Kjærgaard comes from Signaturgruppen A / S, an IT agency where he spent four years as Sales VP. The company was in the same period of development during that time that Mindway AI is now joining.
“I’m very pleased to have joined the exciting journey Mindway AI is on,” he commented. “Responsible gambling is – for good reasons – a topic, which continues to be high on the agenda.
“I believe we have innovative software solutions that truly can support the operators in their work to minimise problem gambling through early detection among their players.
“With a great team behind me and strong partners, I am confident we can utilise our solid foundation and steer Mindway AI into an even brighter future.”
Mindway AI is the company behind the Gamescanner, a software solution that uses a neuroscience and artificial intelligence-based algorithm to detect at-risk and problem gamblers.
Gamification Self-Test is another option, a simple game to discover risk profiles that circumvent the bias of self-assessment. Mindway AI has released Gamechanger more recently, a learning tool that helps at-risk and problem gamblers take back control of their gambling by practising to control their impulsiveness.