One of the leading iGaming technology platform firms, Pragmatic Solutions, has signed a partnership with BlueRibbon to further develop its operator platform by improving their player interaction through cross-content jackpot promotions.
The collaboration notes that the sister company of Pragmatic Solutions, Pragmatic Play, will pre-integrate the software of BlueRibbon’s Player Interaction to its iGaming platform. The integration will allow partner operators of Pragmatic Solutions to build jackpots across regulated markets. During game play, this will increase the level of excitement and anticipation to fuel their competitive advantage and boost the user experience.
Pragmatic members, recently presented at ICE 2020, say they are always searching for new ways to enhance their platform because their mission is to provide the technology to help their customers to outperform their competitors.
CEO Ashley Lang said: “We are always looking to integrate the leading and most innovative content and service providers to our platform. The BlueRibbon jackpot software provides flexibility for our clients to enhance their promotional campaigns and increase player engagement. Today’s casino operators invest heavily in customer acquisition and look for every advantage to improve conversion, retention, engagement, and player lifetime value. It is our goal to deliver the technology to allow our clients to outperform their competition. Our integration with BlueRibbon is another example of this commitment to our customers.”
BlueRibbon officials, who have recently been awarded a Class II gaming licence in Romania, state that their new partner is an important partner for the company and look forward to helping their customers with their goods.
Co-Founder and CEO Amir Askarov added: “Pragmatic Solutions is an important integration for BlueRibbon. The network of operators whose businesses run on the Pragmatic Solutions iGaming platform is rapidly growing and by being pre- integrated we will be able to offer our custom-built marketing solutions to more of today’s leading operators faster. As like-minded partners, we look forward to supporting Pragmatic Solutions customers through our products.”