Playson Signs Partnership With Italian Based Blox

Playson, one of the industry’s most recognisable casino software developers, has signed a partnership with the Italian-based platform provider, Blox Limited.

The agreement notes that Blox, a member of Blue Ocean Gaming, will obtain access to and distribute the award-winning games of its new partner. Titles are included in the collaboration, such as Buffalo Power: Hold and Win, Zeus: Thunder Reels and the recently released Solar King.

Playson will be able to broaden its presence in the controlled Italian market thanks to the alliance. It already has a good foothold in Italy through partnerships in place with key operators. The contract also involves the promotional resources of the supplier, which have an established record of attracting new players.

Playson members, who recently unveiled changes to their spin features, say they are pleased to work with Blox and that they are confident that the customers and players of the platform will receive their slots well.

Blanka Homor, Playson’s Sales Director, said: “We are delighted to join forces with Blox Limited in a move which will help our games continue to be enjoyed by an audience that is constantly expanding in Italy and beyond.”

“Our critically acclaimed collection of slots which is complemented by a world class suite of engagement tools, will undoubtedly be well received by the company’s clients and their players.”

Karl Grech, CCO at Blox Limited, added: “We’ve been very impressed with Playson’s high-quality content offering for a long time now, so it’s great to include the provider in our own plans as we look to execute on an ambitious set of objectives for 2021.”

“We’re excited to introduce the cutting-edge supplier’s games and promotional features to our clients and have no doubt that its catalogue will continue to be a hit.”



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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.