Playson Expands Portuguese Footprint With Bet.pt Deal

Casino software provider Playson maintained its hot streak in June, following an deal with operator Bet.pt to expand its footprint on the Portuguese market.

The recent promotional partnership allows Bet.pt to sell its player base the supplier’s slot portflio, including games like Book of Gold: Symbol Choice, Solar Temple and Fruit Xtreme, the newest addition to its Funky Fruits series.

In addition, the operator can also obtain access to the full range of integration-free interaction tools from Playson including bonus spins and routine frequent prize drop tournaments designed to improve player retention.

Bet.pt CEO and Founder Gabino Oliviera stated: “We are thrilled to launch with Playson, an established games provider with a world class product offering.

“The studio’s immersive gaming suite is a strong addition to our catalogue, and its innovative selection of retention tools will be a fantastic asset going forward.”

Bet.pt becomes the latest agreement entered into this month by Playson following in the footsteps of 25syv, Megalotto and Condor Gaming’s igaming site range including Rembrandt Casino, 24Bettle, Big5 Casino, Sieger Casino and b-Bets.

Playson ‘s manager of business development Lars Kollind said: “We are delighted to be launching with Bet.pt, undoubtedly one of Portugal’s foremost operators.

“With a varied portfolio of exhilarating games alongside a highly advanced set of engagement tools, we stand ready to deliver an exciting gaming experience to Bet.pt’s ever-increasing player base.”

The online transition has been well reported in recent weeks, when many market executives have scrambled to raise and diversify deals in the face of sporting cancellations and postponements wave after wave.