Playson Boosts European Presence As It Becomes Compliant In Georgia

Playson, an online casino app provider, has increased its European presence by reporting that it is now completely compliant with Georgian industry requirements.

Playson’s new CIS market entry comes as the company continues to retain its regional consumer presence, where “fruit-themed games are already proving especially popular,” according to the company.

Playson claims that it will aim to become “the key igaming content supplier” as a result of the Georgian licence, naming Crystalbet, Adjarabet, Betlive, Leaderbet, and Crocobet as possible operator partners.

‘Heart of crucially important region’

Playson’s CEO, Alex Ivshin, said of the licence approval: “We are delighted to announce our acquisition of a licence to supply games within Georgia, an exciting jurisdiction at the heart of a crucially important region. 

“By continuing to build on our highly acclaimed product suite, we are confident that Playson will continue to extend its commercial reach throughout the remainder of 2021 and beyond.” 

In recent months, the supplier has continued to expand its merchandise portfolio, including new features such as Reel of Fortune, an engagement-boosting advertising platform.

Pixel.bet, Belarusian online casino operator GrandCasino, Kaizen Gaming, White Hat Gaming, and igaming and sports betting operator Solbet are among the companies with which the igaming provider has established relationships so far in 2021.