Pariplay Signs Neobiz Deal To Strengthen Fusion Platform

Pariplay, a content aggregator and provider, has announced a new cooperation with Neobiz Creative Games Studio, a Portuguese developer.

As part of the deal, Aspire Global’s subsidiary will add the supplier’s games library to its Fusion platform, which will be made available to Pariplay’s operator partners in Portugal.

Portuguese market

Jose Micallef, Pariplay’s business development director, explained: “Portugal is one of the markets that Pariplay currently has its focus on and it is showing impressive growth and potential.

“We are constantly looking to provide fresh and local content. Neobiz is the new studio in town, and we immediately fell in love with their passion. We are really looking forward to distributing their amazing content through our Fusion platform in Portugal and we are certain our partnership will reap great results for both parties.”

Neobiz Creative Games Studio was founded in 2020, and its first studio title, Like a Lord, was created particularly for Portuguese actor Rui Unas.

Strategic value

Alberto Jorge Teixeira, CEO of Neobiz said: “It is with great pleasure that Neobiz joins the Pariplay family for our games to be offered to their extensive operator network. This partnership is of great strategic value for us, and we are certain that the future will bring countless reasons to celebrate it.”

Thousands of games from the industry’s top developers are available on the Fusion platform, as well as a suite of back-office conversion and retention solutions that increase player value. More than 16 regulated markets already have licences for the platform.

Pariplay and Colombian operator BetPlay announced an alliance earlier this month, with the aggregator and content provider bringing its entire proprietary games catalogue to the firm. Aspire Global will continue to grow its presence in the regulated sector as a result of its agreement with BetPlay.

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.