After securing a partnership with igaming and sports betting operator Rush Street Interactive (RSI), Aspire Global’s online casino games provider Pariplay has made its US breakthrough.
This has seen RSI launch a range of the group’s online casino portfolio in New Jersey, a development hailed in its international expansion strategy as “another milestone” by Aspire Global. Wolf Riches, Mystic Manor, Rumble Rhino and Dragons of the North, among others, are part of the Pariplay portfolio.
Dynamic mobile playing experience
Richard Schwartz, RSI’s president, stated: “Partnering with Pariplay is very exciting as PlaySugarHouse.com players will be the first in the US to play their games, and it reaffirms our commitment to provide our players with the most dynamic mobile playing experience possible.
“Given that Pariplay’s high-quality games are already hugely successful in the European market, we anticipate that our New Jersey players will also love them.”
Pariplay praises RSI in New Jersey as a “major player” and believes that this maiden partnership will serve as a springboard from which the group can improve and lift its role in the US igaming area.
The first launch into the regulated US market is said to mark a major step forward in the strategy to extend the global presence of Aspire Global, as well as to balance the decision to expand the US gaming market with some of the group’s products
Adrian Bailey, Pariplay managing director, added: “We’re delighted to partner with RSI and further our expansion into regulated markets by going live in the United States market for the first time in Pariplay’s history.
“Their status as a proven online casino operator in both the New Jersey and Pennsylvania markets is a huge opportunity for our gaming catalogue to serve as an extension of RSI’s existing content. We look forward to building an enduring partnership with them and exploring how our games resonate with US players.”
New market entry! Pariplay’s content is now live in the US market with Rush Street Interactive, one of the leading online casino and sports betting gaming companies in the United States.— Pariplay Limited (@pariplay) February 4, 2021
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