After announcing a new distribution agreement with Mexican gaming operator Caliente.mx, Pariplay has expanded its presence in Mexico.
Under the terms of the deal, Caliente.mx, which funds some of Mexico’s biggest football clubs, will gain access to more than 100 exclusive slot games from the igaming operators portfolio including Phoenix Gold, Treasure Temple and Gems & Riches as well as a third-party games catalogue.
The head of gaming at Caliente.mx, Nimrod Dvir, said: “Our content deal with Pariplay further reinforces Caliente.mx commitment to the quality and innovation of our online casino.
“Starting the year with this partnership will ensure we remain in a leadership position across the markets we operate in, while also granting the opportunity to introduce a comprehensive library of engaging and exclusive games to our target audience.”
Founded in 1916, Caliente.mx offers players a choice of sports betting, casino, poker, slots, and table games. The sports features offered by the company include numerous events popular in Mexico, such as football, baseball , basketball, and boxing.
Adrian Bailey, Pariplay managing director added: “We’re very excited about this new partnership with Caliente.mx and what it represents for Pariplay’s future in Mexico and the wider Latin American market.
“Having an operator of Caliente.mx exemplary status and reputation leveraging our full suite of casino, instant win, scratch cards and lottery game titles will benefit both companies in terms of strategic growth. Our game studio delivers engaging and innovative content, offering our partners creative games built for the igaming community.”