Pariplay Enhances Footprint With Swiss Casino Deal

Fusion™ Aggregation Platform and the Ignite Studio creation, Pariplay, a leading aggregator and popular programme provider, have signed an agreement with Swiss casino in order to further expand its presence on controlled markets. The brand will offer its portfolio through swisscasinos.ch online.

Swiss casino is one of the most popular local contenders specialising in land development. There are already four casinos in the region, among them Pfäffikon SZ, Schaffhausen, St. Gallen and Zurich. In 2019, all of these casinos generated revenues of CHF 153 million.

Swisscasinos.ch is known for its choice of games like table games , video poker, slots and massive jackpots, all of which are tailored for Swiss customers.

Pariplay has already collaborated with several Swiss brands, the third in line being Swiss Casinos. The brand has been certified ISO for the local market as a reminder.

The new agreement will include Pariplay content, which will add Dragons of the North, Mystery Fox, and Wolf Riches to the swisscasinos.ch website.

Patrick Mastai, director of the swisscasinos.ch online casino, commented on the new arrangement: “Watching the enthusiasm generated by Pariplay’s renowned casino content across a range of markets, we’re thrilled to have the opportunity to collaborate with them moving forward. Our main objective is to provide our Swiss players with pure entertainment at the highest level, and we believe Pariplay’s portfolio of games can help us achieve just that.”

Christine Lewis, CCO at Pariplay, added: “Partnering with a brand as prominent as Swiss Casinos is very exciting and a huge opportunity for our game studio to become a mainstay of the Swiss market, where we have been focusing on developing a strong presence since our certification earlier this year. We’re confident that our innovative content will entertain Swiss slot enthusiasts and look forward to playing an increasingly significant role in the market’s sustained growth.”