Oryx Makes Swiss Entry With Grand Casino Luzern’s mycasino.ch

After entering a content distribution deal with Grand Casino Luzern Group’s mycasino.ch online casino outlet, Oryx Gaming made its entrance into the Swiss market.

The deal will give players access to the Gamomot collection of games, including Crystal Ball, Fancy Fruits and Ramses Book. The move has been hailed as “an important step” by the Bragg Gaming Group company as it strives to continue its global growth strategy.

The collaboration with casino.ch is the first with a Swiss operator following the ISO certification obtained earlier in the year by Oryx, which is used in the country as a regulatory benchmark.

The CEO of Grand Casino Luzern, Wolfgang Bliem, explained: “We have had a strong start to our online operations and are constantly looking for fresh and exciting content to enhance the experience for our growing customer base.

“We’re thrilled to have the opportunity to collaborate with Oryx moving forward. Our main objective is to provide our Swiss players with pure entertainment at the highest level, and we believe Oryx’s portfolio of games can help us achieve just that.

“Gamomat has a broad portfolio of games that appeal to a wide range of players and their features and jackpots are second to none. We are pleased to be the first operator in the country to offer the games through Oryx and are confident that the games will be huge hits with our players.”

When the market opened in 2019, Grand Casino Luzern was the second casino in the country to launch an igaming service under the mycasino.ch brand.

Latest official statistics from the country’s regulator showed that in the first partial year of being live, online gaming licensees produced CHF23.5m (£19.48m) with mycasino.ch contributing CHF8.9, (£7.38m) in revenue in 2019.

Matevz Mazij, Oryx Gaming’s managing director, added: “The Swiss online market is one that we have had an eye on since the new legislation entered into force in 2019 and we are thrilled to finally make our debut.

“Grand Casino Luzern makes a perfect partner for us as one of the most established operators in the market with a strong online brand and we look forward to working together to build our presence in the country.”

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.