Oryx Gaming has announced the successful launch of its Oryx Hub in Croatia with Admiral’s online brand.
Following the launch, customers of Croatian operators have now reached the numerous proprietary and third-party software portfolio of Oryx Center, which boasts over 8,000 casino games from 80 plus accredited suppliers.
Oryx Gaming managing director Matevz Mazij said: “Expanding our footprint in new territories is a key strategy for us.
“Admiral offers a strong and renowned brand with a vast customer base and is the perfect partner for us to strengthen our presence in Croatia.”
As part of the launch, Admiral will have access to data analytics and player engagement tools from Oryx Hub that would allow operators to ‘gain a better understanding of its customers’ and ‘segment, target and engage them’ by triggering behaviour and preferences-based activities.
Žarko Žuvela, head of admiral Croatia’s online gaming department said: “Oryx offers a great variety of content that has a wide appeal to different player demographics and we are excited to introduce their extensive portfolio of games to our customers.”
Oryx is licenced in 16 major jurisdictions by the Malta Gaming Authority and the Romanian National Gambling Office, and is compliant, certified or approved.