Following the successful launch of its content with Lotería Nacional de Ecuador, the B2B company of the business, Oryx Gaming has announced the extension of its relationship with Betcris.
The collaboration strengthens the company’s services with Betcris enhancing its promotional activities with the use of the Oryx Data Analytics Platform and a range of player engagement platforms that include real time promotions, leaderboards, tournaments, and jackpots.
Betcris will use the Hub network of Oryx to launch new online casino games and live-dealer tables, under the terms of the expanded partnership. Betcris will also offer a variety of sports across various regulated markets.
Oryx Gaming managing director Matevz Mazij said: “Strengthening our partnership with Betcris will allow us to offer our product portfolio to a much wider audience across a range of strategic markets and we are positive that in combination with our platform tools it will perform extremely well throughout the operator’s brand portfolio.”
Access to the ORYX Hub Platform by Betcris allowed it to boost its conversion and retention levels and performance metrics across its network.
Oryx is licenced in 14 major jurisdictions by the Malta Gaming Authority and the Romanian National Gambling Office, and is legal, accredited and authorised.
JD Duarte, chief executive officer at Betcris, added: “As gaming continues to increase in popularity, Betcris is determined to offer the latest and most innovative solutions, ensuring that our players find new opportunities and new challenges.
“The selection of products available through Oryx Hub is a result of our commitment to provide players access to the most attractive content in all markets which we operate in.”
Oryx Gaming has entered into an agreement with CasinoSecret that will see the incorporation of the Oryx Network provider of gaming solutions.
CasinoSecret will gain access to more than 8,000 games from more than 80 third-party vendors under the terms of the new agreement to add to its catalogue, as well as a range of marketing resources and apps.