This week, Score Media and Gaming reached a major milestone by announcing that its YouTube channel’s number of subscribers has exceeded the one million mark. The achievement, the company said, stems from the strategy of the channel to break down the barriers that often make the subject of sport inaccessible to many, creating content for both hardcore and casual gaming fans through “the largest dedicated sport content team anywhere.”
Every week, more than 30 content creators create up to eight videos across the Score sports franchises, including “The Story Of,” “Esports Shorts” and “Don’[email protected] Me,” which regularly hit six to seven figure audiences within days of publishing.
The channel provides the news and features from across competitive gaming, featuring video storytelling and a flexible approach to content development. theScore esports group is also working directly with major brands — most recently Ubisoft entertainment company and Nvidia technology company — to deliver custom content and strategic integration.
“We’re incredibly proud of our growth rate and the success we’ve found across theScore esports’ video franchises,” said Aubrey Levy, VP of Content & Marketing. “Our focus is on producing premium video storytelling that is equally entertaining and approachable for all levels of fandom. We’re thrilled at how audiences have responded to our content, and we thank our loyal fanbase for all of their support in helping us hit one million subscribers.
“As we’ve already seen through our recent partnerships with Ubisoft and Nvidia, the reach and engagement of our video content has also created exciting opportunities for brands. Through our in-house team of esports industry experts and content creators, theScore esports is the perfect partner for those looking to engage with a large and highly-coveted audience of competitive gaming fans.”
From everyone here at @theScoreesports, thank you for subscribing to our channel and supporting our videos.
We couldn’t have reached this milestone without your help.
— theScore esports (@theScoreesports) November 12, 2019