MGM Resorts has announced the roll-out of their Las Vegas BetMGM brand as part of a raft of new sports betting experiences in the region.
The launch of BetMGM in Nevada includes a state-of-the-art mobile betting app, the rebranding of MGM Resort’s sportsbooks, and more than 100 gaming kiosks across its Las Vegas assets, in collaboration with Roar Digital, the company’s joint venture with GVC Holdings.
Scott Butera, President of Interactive Gaming for MGM Resorts said: “MGM Resorts has emerged as a leader in sports betting, striking significant partnerships with professional sports leagues, expanding our market reach and harnessing best-in-class mobile technology from Roar Digital, powered by GVC.
“Beyond sports, we continue to offer new and exciting amenities at our properties as we’ve found our sport bettors appreciate world-class hotels, restaurants and entertainment; BetMGM allows us to incorporate them into the ecosystem of everything MGM has to offer.”
BetMGM offers bettors in Nevada the flexibility to play from the comfort of their tablets, in person at the sportsbooks of MGM Resort, or from gaming kiosks that are easily available. Both the app and gaming kiosks provide intuitive and easy navigation of the sportsbook’s full suite of wagering opportunities that guests can find at.
Adam Greenblatt, CEO of Roar Digital, said: “MGM Resorts’ iconic properties across Las Vegas and GVC’s technology combine to deliver a streamlined sports betting experience that’s easy to use and exciting to play, giving BetMGM a leading edge in the industry.”
Rebranded BetMGM sportsbooks will make their debut in the coming weeks at Bellagio, ARIA, MGM Grand, Mandalay Bay, The Mirage, Park MGM, New York-New York, Luxor and Excalibur–along with over 100 gaming kiosks across sportsbooks for quick and simple wagers.
The BetMGM mobile app, which is now available for download on iOS and Android, is both a new customer interface and a rebranding of the PlayMGM mobile sports betting app first launched in 2017.
BetMGM, among other sporting events, enables fans to place an extended variety of pre-match and in-play bets on professional and college football, MLB, MLS, NBA and NHL sports. The app has the latest betting odds, improved deals, and various betting types, ranging from money line and point spread bets to parlays, and futures.