Online casino content developer NetEnt made its debut in the Lithuanian market following a series of portfolio enhancements, after taking its live casino suite live via Betsafe.
In an attempt to expand its presence across controlled European markets, Lithuanian players with Betsafe can now access the entire supplier portfolio of live casino games, as well as a personalized branded auto roulette facility.
In addition, NetEnt is also seen as the only live casino provider with Betsafe for a period of eight weeks, with games only available through the Betsson brand.
The CEECA commercial director at Betsafe, Kaido Ulejev, said of the link-up: “We’re delighted to be the first operator in Lithuania to launch NetEnt Live’s content and expect their games will be a big success with our players. With the recent additions and upgrades to their portfolio, the company is at the top of the market and we look forward to seeing how its live casino offering progresses.”
Recently, NetEnt ‘s live portfolio experienced what the firm says is a “major revamp,” with a number of improvements to the player experience, including user interface updates and functionality to render it more accessible to navigate.
The firm has also reinforced its offering with new additions such as Auto Roulette Studio and Perfect Blackjack, which are among the titles now available to Lithuanian Betsafe players.
Andres Rengifo, director of NetEnt Live added: “We have worked tirelessly over the last year to transform the live casino player experience and it is great to see our efforts pay off with new partner launches and market entries such as our integration with Betsafe.
“Betsafe is a major brand in the Lithuania and we value our relationship and co-operation with them. We have high expectations for the market and couldn’t find a better operator to enter the market with.”