Neccton Bolsters German Market Position With Novo Interactive Deal

Player protection specialists Neccton has secured an agreement with online operator Novo Interactive to deploy its software, bolstering its position in the newly regulated German industry.

Neccton’s recent arrangement provides “maximum player protection,” which the firm claims “cements its dominance” in the country. Neccton already works with igaming companies in the country, including as Greentube and Gauselmann, as well as three major German lotteries.

Software performance

Neccton’s director and head of development, Dr. Michael Auer, described the software’s performance in Germany saying: “Our software is simply very reliable, simple to use for staff, and most importantly it gives players real-time alerts about their own behaviour, using cognitive dissonance to help them break harmful patterns of play.

“Customers who are looked after this way are proven to be customers for longer, with much greater overall value to the operator, without falling prey to the dangerous behaviours of gambling addiction.”

As part of the agreement between the two firms, players from Löwen-Gruppe’s gambling branch, Novo Interactive, will now be able to benefit from additional protection against problem gambling.

Mentor’s AI-based solution will now protect its online gamers by analysing their behaviour in real time to prevent problem gambling behaviours from developing. Mentor notices potentially problematic behaviour and strives to assist both the player and the operator in identifying and resolving the situation.

Recently enacted law

The work of Neccton in Germany is bolstered by recently enacted law, with a state treaty taking effect on July 1. Operators now have a legal framework in place to offer online slots and casino games to German players. Several responsible gambling safeguards are included in this legislation, including a monthly maximum deposit restriction, and online operators must monitor player behaviour for signals of problematic gaming.

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.