Since introducing a responsible gaming vacation initiative that is meant to act as a warning to adults, the National Council on Problem Gambling aims to emphasise that ‘lottery tickets aren’t child’s play.’
The initiative has been aimed at raising awareness of the dangers of underage lottery play during the winter holiday season since 2020, welcoming a multitude of participants for the 2020 campaign, including national and international lotteries as well as non-lottery organisations.
Study says the NCPG, indicates that early childhood gambling behaviours can be a risk factor for gambling issues later in life, including those with lottery goods.
This led the national responsible gambling advocate and the McGill University in Canada International Centre for Youth Gambling Problems and High-Risk Behaviours to join together in launching the Responsible Gambling Holiday Lottery Campaign.
Keith Whyte, executive director of the NCPG said: “The Responsible Gambling Holiday Lottery Campaign educates communities that lottery tickets, the form of gambling with the broadest participation, are not child’s play.”
In 2020, 100 percent of Canadian and US lotteries have joined the movement to encourage responsible gambling for the third year in a row, along with various international lotteries and non-lottery organisations, and several NCPG members.
In addition, the North American Association of State and Provincial Lotteries and the World Lottery Association are both endorsing the initiative.
Jeffrey Derevensky, director of the International Centre for Youth Gambling Problems and High-Risk Behaviours, added: “The Responsible Gambling Holiday Lottery Campaign is a great way to encourage responsible gambling by gifting lottery tickets responsibly only to adults.”