Natalie Sawyer Joins BoyleSports Euro 2020 Media Lead

Natalie Sawyer, a sports broadcaster and journalist, has joined Irish bookmaker BoyleSports as a brand ambassador ahead of the 2020 UEFA European Championships, which will take place this summer.

In her new job, the former Sky Sports host will produce video content for BoyleSports’ social media outlets and the BoyleSports blog during the event, including previews and reaction.

She joins Steven Gerrard, the former England captain and current Rangers manager, as a Euro 2020 ambassador for BoyleSports, which this week offered a £10 ‘No-Lose’ bet on every England match in the competition.

A leading name in sports broadcasting

BoyleSports’ Head of Communications, Leon Blanche, said: “Natalie has always had a great rapport with her audience and as one of the leading names in sports broadcasting, we are absolutely thrilled to have her on board as a Euro 2020 ambassador.”

TalkSPORT’s Sawyer, one of Brentford FC’s most famous supporters, has appeared on football after The Game, as well as an 18-year spell at Sky Sports News, where she anchored the rolling news coverage.

On Friday, June 11th, Turkey and Italy will face off in Group A of UEFA’s continental competition.

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.