Starting this week, Coloradans will now be able to buy lottery tickets from their mobile devices through the mobile app Jackpocket. By offering players a way out of the comfort of their phones to compete in the lottery, Jackpocket makes the lottery more relevant to today’s on-the-go participants, the firm said.
For Colorado, this lottery expansion will mean higher revenue raised to preserve and protect an important part of the state, the expansive trails, parks and open spaces that it has added.
Jackpot Founder and CEO Peter Sullivan said: “Jackpocket was founded on the idea that the lottery should be accessible and convenient to play. Launching in Colorado was a natural fit, and we look forward to helping the Colorado Lottery drive additional revenue benefiting the great outdoors.”
Coloradans who want to play the lottery will no longer have to make a trip to the store to buy a ticket. They can pick their numbers after downloading the app, and obtain a digital scan of their tickets. Jackpocket is also the first company to digitally bind the identities of the players to their serial ticket numbers, making transactions even easier.
Tom Seaver, director of the Colorado Lottery said: “Jackpocket provides another point of access to Colorado players. Courier services offer the opportunity for us to reach players who want to use mobile technology to interact with and order our products.
“We hope this invites new players to the Lottery and results in increased revenues to support our lottery proceeds beneficiaries that serve outdoor conservation, outdoor recreation and schools.”
The app is also accessible in Minnesota New Hampshire, New Jersey, Texas, and Washington DC. Jackpocket players have won lottery prizes in excess of $6 m so far.