The appointment of former COO and co-founder Dotan Lazar as its new chief executive officer (CEO) was confirmed by sports betting data provider LSports.
Lazar’s promotion follows the move into the first chairman and advisor role of the company by former co-founder and CEO Shaul Lazar.
Dotan Lazar said: “I’m extremely proud of the company’s achievements during the past years. LSports keeps proving that dedication and hard work is more than enough to set yourself apart from your competitors. I’m excited to see what challenges we’ll overcome in the following year, and honored to be the one to direct our next steps in the industry.”
A leading provider of real-time sports data
LSports has positioned itself as a leading provider of real-time sports data since its founding in 2012, priding itself on API technology and unique sportsbook operator solutions.
Sports Trading Manager (STM), the flagship product of the group, offers operators complete control over pricing by setting their own margins, as well as other features such as automatic suspension of odds and exclusive production of odds based on data from selected rivals.
A continuation of coverage
Despite the challenges of 2020, through esports, special bets, virtual sports and more, LSports has continued to expand its coverage. Meanwhile, another of its unique solutions, the Tennis Betting Simulator, came to the fore as during the first lockdowns, punters looked for alternatives of live sports on the side.
Tennis Betting Simulator produces high-quality visualized replays of historical tennis matches with original primary real-time markets, all with original match details hidden, and assisted by a range of features to improve bookmakers’ consumer interaction and turnover.
LSports, the new CEO said, is aiming to remain one step ahead of the industry in 2021, with unique offerings scheduled for release during the year to increase the annual recurring revenue (ARR) of customers.