Chicago-based startup LineLibrary has taken a major step forward in its plans to build the next groundbreaking global sports betting network after securing funding from SeventySix Capital, a sports technology venture capital firm.
The investment helps LineLibrary, led by CEO Sam Rattner, to advance its in-house product development and engineering capabilities and to invite SeventySix Capital MD Chad Stender as part of the funding arrangement to its board.
Stender has written on the Chicago-based company partnership: “We’re incredibly proud to add LineLibrary to the SeventySix Capital portfolio. LineLibrary is a great addition to our current roster of sports-focused startups, and we’re excited to support Sam in his mission to disrupt the sports betting industry.”
LineLibrary has also confirmed the selection of Jeff Urban as President, in addition to receiving new funding.
Urban will provide a wealth of experience to the venture, having recently held the positionof co-founderat Whistle Sports, a top-tier sports marketing and advertising company based in New York City, as well as previously holding the duties of senior vice president of sports marketing for the sports energy drink company Gatorade.
Rattner concluded: “The team at SeventySix Capital are people you want to work with. I’m grateful for their involvement as investors, mentors and friends. I couldn’t ask for a better group of people to have in LineLibrary’s corner.
“Jeff brings unparalleled value that every startup dreams of having. His domain expertise in corporate development and global sports marketing will help LineLibrary become a competitive sports betting company in 2020.”