Las Vegas Sands Invests $400k In Community

Las Vegas Sands has announced a $400,000 investment in community organisations working to empower immigrant and ethnically diverse communities through its Sands Cares community engagement and charitable donation initiative.

The Sands Cares Diversity community engagement plan focuses on the two main educational and mentoring goals to promote the advancement of youth and workers and advance social justice through activism and awareness.

Nevada Partners, 100 Black Men Las Vegas, the Urban Chamber of Commerce Las Vegas, Hope for Prisoners, Mastering Mindsets Las Vegas, National Coalition of 100 Black Women, Inc.-Las Vegas, and the Las Vegas Urban League are organisations receiving support in these fields.

Ron Reese, Las Vegas Sands’ senior vice president for global communications and corporate affairs said: “Since the race-related events of 2020 sparked a deeper and more passionate conversation about the impact of systemic racism in our society, we’ve taken a hard look at how our company can more impactfully address race issues and be a catalyst for positive change.

“We’ve taken measured steps to listen to the needs and viewpoints of our team members and met with key leaders of organisations that empower diverse groups to better understand how we can help advance their initiatives and provide solutions.”

Nevada Partners will earn $250,000 as part of this new funding round to combat education and youth growth in the promising area of West Las Vegas.

Funds will fund literacy programmes, a range of youth camps and mentoring programmes, and the Youth Empowerment Centre, which will be opened soon, providing opportunities to advance youth education in technology and the arts.

Kenadie Cobbin-Richardson, executive director of Nevada Partners said: “This year has marked a moment in time when people are choosing to show greater support for these long-standing and sometimes ignored issues.

“We are grateful to Las Vegas Sands for its truly authentic commitment to moving the needle through this work. It is really powerful when the people behind the investments care, and that’s what we get from Sands.”

In addition, $100,000 is also distributed to 100 Black Men Las Vegas to fund the CrossRoads Mentoring and Life Skills program, Pathways to Public Service program, public radio talk show KCEP Teen Talk, and the Community PPE program COVID-19, which provides community members with masks, gloves, and sanitizer.

Furthermore, Las Vegas’s Sands and 100 Black Men will discuss potential partnership opportunities such as internships and mentoring.

The business has also made a number of donations to the other identified local organisations, rounding off the diversity community engagement strategy of Sands Cares, which will further drive its dedication to removing obstacles faced by minority and ethnic groups through education, mentorship and social justice initiatives.