Keep The Lights On Initiative

A Poker Central, Global Poker and poker clothing company RunGoodGear initiative has been launched to ‘Keep The Lights On’ this Monday, April 27th for freelance poker media.

The pledge-based charitable enterprise concept is easy – raising critical funds for those who would otherwise be working as freelance poker media at a time when there is no live poker to report on. The World Series of Poker being delayed, from dealers to reporters, confirms one thing – poker media staff will have a lean few months.

The initiative is promising to pay the utility bills of those working in the poker media to collect desperately needed funds, with those who think they deserve any of the funds that need to apply their details by May 11th.

The Keep The Lights On streaming games will take place with three players competing to cash for each pledge, the three players being Jamie Kerstetter, Jeff Platt, and Brian ‘TheGoldenBlazer’ Frenzel, respectively. For the pledging site now open and accessible for donations right here, the collected funds have reached $15,907. Run Good Gear has already created an information page on the project.

Chief Business Officer of Poker Central, J.R. McCabe put out the following statement:”Poker Central is built on celebrating and elevating every single aspect of the game of poker, and in order to do that, we rely on the poker industry media to keep us all informed and tell the impactful stories that shape our industry. Our goal with this fund is to provide as much support as possible to those who have tirelessly supported when Las Vegas and the rest of the poker world was shining bright.”

As Media VP Hayley Hochstetler and RunGoodGear President Tana Karn said: “The freelance media are there when cards are in the air, counting chips on break, and typing up seating charts as last call is announced. The industry needs [them] to keep telling poker’s story when this is all over. This fund is to let you know we see you, and you won’t be left in the dark.”

Each of the three streamers will compete in ten tournaments a day and play on Mondays, Wednesdays, and Fridays from Monday April 27th to Wednesday May 20th, when the Keep The Lights On ProAM Qualifier will be played. Jeff Platt, the go-to presenter and voice behind PokerGO’s latest channel programme called The Championship Sprint, will launch its own sprint from Monday and kick off the fundraising. You can track all of the action on the Facebook page of PokerGO and a pledge will be donated every time a ‘champion’ cashes.

For Kerstetter, Platt and Frenzel, whoever ends up winning the most qualifying for the All-Stars Pro-Am Live Event scheduled to take place at the PokerGO Studios in Las Vegas in December 2020, there is a competitive aspect in that.

Chad Holloway of PokerNews, Rob Kirschen of the World Series of Poker and Matthew Clark of the World Poker Tour all help coordinate the drive’s nuts and bolts, and work in collaboration with Poker Central to raise critical funds for professionals in the poker industry who are struggling to keep the lights on.

In the awkward situation of not knowing when the next live poker hand would be dealt it could not be better timing for many.

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About Joe Kizlauskas

Joe is a seasoned iGaming copywriter and speaker who has been in the business since 2015. He's written more words on all elements of iGaming than he likes to remember, and he's contributed material to a number of well-known brands. Joe may be seen playing 5 a side, at the gym or playing games on his Playstation when he is not writing.