SoftSwiss has announced that the first customer to incorporate its new sportsbook solution would be JooSports, a subsidiary of JooCasino and part of N1 Partners Group.
Through using the latest sportsbook offering from SoftSwiss, JooSports will be able to increase conversion rates, increase player experience and provide bettors with a customised sportsbook offering based on their choice.
Of note, JooSports pointed out that its interface would allow a seamless transition between sportsbook and casino websites that form a single ecosystem.
N1 Partners CEO, Alexey Shlapunov, commented: “We’re extremely excited to become the very first client to launch on the brand-new SoftSwiss Sportsbook Platform! We’re sure that our partnership will enable JooSports to provide their end-users with flexible, sustainable and high-quality service, which will definitely have a positive impact on our business in the long run.”
The new sportsbook app from SoftSwiss allows players to bet on more than 60 different sports, spanning over 1200 different markets, with Betradar chosen as the primary provider of odds feeds.
Additional incentive schemes such as Cashout, Bet Builder, System and Maxbet also appear in the solution. JooSports will benefit from full risk control, fraud prevention and high-quality customer service through the introduction of the sportsbook solution.
Throughout the two-year development phase, SoftSwiss has put a major emphasis on the rising number of bets placed on mobile devices. The sportsbook solution would also be mobile-friendly, which the companies claim would improve the accessibility of the app.
⚽️ SoftSwiss is excited to announce the launch of JooSports, the very first brand on our recently released Sportsbook Platform. ?— SoftSwiss (@softswiss) December 10, 2020
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