Malta-licensed online betting company LV Bet has appointed Jarosław “Pashabiceps” Jarząbkowsk, former member of the “Virtus.pro” organisation, as its new brand ambassador. Jarząbkowski, will work with the operator to promote sports.
The partnership between LV BET and its ambassador is aimed at improving brand recognition throughout the internet and among Polish players involved in sports.
Łukasz Kieza, LV BET Poland Country Manager said: “We are pleased to take this exciting next step into the world of esports so quickly. We have one of the most popular esports players in the world playing in our team. Our players are becoming more and more active in the field of e-Sports every month. Thanks to this, we at LV BET, are able not only to develop our product but also expand our activities in new markets, which can undoubtedly include esports.”
The new agreement will see Jarząbkowski and the operator jointly establish marketing campaigns, both online and offline through the social media of the operator, individual activities and dedicated promotions.
LV Bet increased its English football profile earlier this year, announcing it had become the’ Vanarama National League’s Official Betting Partner.’
The National League represents the National League system’s highest level of football that governs amateur / semi-professional football team in England.