With the launch of E*SOCCER, Intralot and its Maltese subsidiary Maltco Lotteries expanded its portfolio of virtual sports.
The offer, which is hoped to improve the U*BET sportsbook of Maltco Lotteries, will be made available via the distribution network of Maltco Lotteries, providing betting opportunities on the FIFA20’s worldwide electronic football leagues, operated by Sportradar.
Vasileios Kasiotakis, Maltco Lotteries’ CEO said: “Maltco Lotteries is always seeking to innovate and differentiate its offering by introducing new games in Malta. INTRALOT has been instrumental in our company’s wide modernization by providing us with next-generation solutions.
“As the pioneers of betting in Malta and having established U*BET as a leading and trusted brand, it was only natural for Maltco Lotteries to take the next step and expand its sports offering with electronic leagues.
“Our aim is to offer E*SOCCER players with a comprehensive betting option that features a simple participation method, and to responsibly enhance their player experience.”
Dr Chris Dimitriadis, CEO of the Intralot Group added: “We are proud to see Maltco Lotteries at the forefront of retail transformation elevating the digital experience of players. Intralot has built upon a broad portfolio of next- generation solutions and operational expertise across verticals that enable lottery and gaming operators to forge new opportunities in unprecedented times and drive growth.”
INTRALOT and its subsidiary in Malta, Maltco Lotteries, announced the launch of E*SOCCER betting enriching its U*BET sportsbook with one of the world’s fastest growing virtual spectator sports. https://t.co/Mtc1raqqzV pic.twitter.com/n8XszrcZAY
— Intralot (@Intralot) July 13, 2020